I design proven solutions which are tested and science backed

Product Designer with a strong track record in SaaS, helping both startups and enterprises shape complex B2B products since 2017.

Case Studies

Stellantis

Adding racing features and performance tracking to your car

A car app built for race performance lovers β€” it tracks racing stats like drag, circuit, and rally times, right from the car’s dashboard. I handled the strategy, design, and full execution for the Dodge Challenger Hellcat.

Stellantis racing metrics interface
Open case

My design principles

Data-Driven Decisions

My gut feeling is good, but I like to prove design effectiveness with data, numbers.

Collaborative Spirit

Love to be part of a team. Helping each other towards great results.

Constraint-Driven Innovation

Given constraints don't stop me, I excel at that. Most creative solutions lie beyond.

Culture Builder

I have experience in growing design team culture, introducing new processes and workflows.

Balanced Approach

I put people needs first, but keeping in mind business value. The art of balancing both.

Industry Insight

Domain knowledge is important. I devote time to understand industry, how business operate. To make better decisions.

Achieved Superpowers of Design

UX Audits Usability Analysis Psychology of Design Knowing well design patterns Research based design Data, Statistics Figma Advanced Prototyping Connecting multiple data into solution Conversion optimisation Market research

Professional Certifications

Certified E-Commerce

UX Professional by Baymard Institute

Baymard Institute Certification Badge

UX Professional

by Nielsen Norman Group

Nielsen Norman Group Certification Badge

References